TACHAIN

September 30, 2018

What is Tachain?

Tachain's CEO is Greek businessman Demetrius Wallace (also known as Transport Advertising Network). The idea of the corresponding blockchain platform appeared in early 2017, after which the team was formed, briefly collecting the first version of the mobile application (MVP) and releasing it in the App Store. Not far away - and released on Android.

In its most common form, Tachain can be described as services like Uber and Lyft. Yes, Tachain has an important difference - this is not just a taxi service. In vehicles related to services, a special screen will be installed to display advertisements. In the future, they may appear on public transport.

How does Tachain work?

For passengers, everything is simple:

Applications downloaded to a smartphone,
Registered,
As in Uber, navigate to point A and B of the route,
Wait for the driver - into the car.
To see advertisements and advertisements, advertisers / agents themselves send TCHN to passengers. This is a "coin" from the start - they are, among other things, allowed to pay for taxi services.

So, users will be promoted to click on ads.

One important thing - ads are displayed according to your interests (history of profiles and profile data in Tachain). Instead, individual customers identify who to target: on request, age, location of residence, etc.

There are many settings, for example, it might be a local campaign. and deadline. His job is to reach the target audience.

Tachain audience is only provided for advertisers. They are free to prepare marketing materials or use visual designers on the Tachain platform. This launch is very fun for the most different customers - from small businesses to companies. Budget - anything, up to a contract for several years.

In addition to passengers and customers, there are third parties for business - in fact, taxi service providers, taxi fleet owners and private traders. They only need to be on time with a clean car with a friendly driver. Screen installation, marketing, support service organizations, release patches for cellular customers are the conscience of Tachain.

Travel history is defined in the storyline. It also records estimates that drivers and passengers are put together. Compared to Uber and Lyft, travel costs will decrease significantly, because Tachain itself provides small commissions, not 20%, like Uber. Also, don't be afraid that the attacker will get access to your payment information (remember the scandal with Uber). In the blockchain case, all pieces of information scattered in a distributed database are stored on a different computer, not on a centralized server.

Why invest in Tachain ICO

The Tachain creators played well. Smart deals and ideas taken from Uber are not enough to conquer the market. Startup announces the use of Big Data systems, machine learning (allows to improve algorithms without special programs, based on data analysis), cloud computing (to access information under Biometrics (for access control), and targeting by AI (AI to help identify target audiences) .

For a fast investment appeal, Tachain regulates the ICO. Advertisers need TCHN tokens to use this set of platforms. They pay customers for display ads. Passengers can fully pay for "coinage" trips. Or exchange it on the Tachain Domestic Exchange, TMARQ, in other electronic currencies or "Fiat". TMARQ is the third module of this platform, in addition to Transportal (taxi service) and AdNet (advertising platform).

Tachain does not intend to limit taxis and public transportation. Over time, startups want to add additional functions to help travelers stay abroad (flights and rental properties) more easily. As a result, the list of ad formats will expand.

Token Details

Ticker: TCHN (ERC-20)
Total Token: 2,275,000,000
Token Price: $ 0.01
Card Available in ICO: 60%
ICO Date: 23 July - 31 December 2018
Softcap: $ 2,000,000 Hardcap: $ 10,000,000

Roadmap

At the end of the year, Tachain will debut in the Philippines. 3000 taxis equipped with advertising screens will take you to the streets of Manila. Depending on the success of the trial, Tachain will adjust its development plan to other markets.